Review overall performance

You can review your overall performance, across multiple accounts on the Overview Page.

The graph will display performance over time. Below the graph, you can find key metrics and KPIs and how they are trending period over period.

You can select:

• Time Frame: standard reporting time frames, such as Year to Date and Last 30 days are available. You also have the ability to pull performance by your own custom time frames.

• Multiple accounts: if you have multiple accounts, you can select the accounts that you want to see by clicking on the drop-down on the top right side of your screen.

*Spend will be invoiced each fiscal month. Use Kohl's fiscal calendar provided below to reconcile invoices.

Build my own reporting table

On the Reporting Page, you will be able to get more granular information on the performance, by building your own reporting table. These insights will allow you to further optimize campaigns.

View performance per traveler country, day...

Selecting a Dimension under Filters and Dimensions allows you to group the data however you want. For example, you can view performance by Targeting dimensions such as "Keyword" to see the Keywords driving the most impressions to your products.

Use filters to pull only what you want to see

For example, you can filter to only see campaigns with impressions >0, or to only see performance for a specific product by filtering product name.

Display the graph above your table

You can always display the graph above your table by clicking on Show Graph.

Change the order of the columns

Your table is pre-configured to include standard advertising metrics. You can add/remove metrics to customize your report under Filters and Dimensions.

Sort data in the table

Clicking the column headers will sort the table rows by that column's value.

Save reports

You can save all your reports by clicking on Save Reports. You can come back to them later, in the Saved Reports section, under Reporting.

Download

You can also download the data by clicking on Download CSV.

Receive Reporting via Email

The platform allows you to save your reports and have them scheduled for email delivery to anyone interested regularly.

Read how to build a Scheduled Report.

Reporting FAQs

Reporting FAQ Article

What is the reporting attribution window?

• The default attribution window across all Kohl’s Media Network (KMN) ad types is 30 days. Depending on the ad type, attribution may be based on either last-click or halo same brand models.

**2026 Fiscal Calendar